Ask Jerry

Book Marketing & Next Steps

Asked by Callie Daruk on October 12, 2020

Hi Jerry,

My first book released Oct. 6th and I would like to ask what you believe are the best things a new author can do once their book releases?

As always, thank you very much for your help.

Callie

Jerry's Answer

First, Callie, congrats!

If you were traditionally published, do whatever your publisher advises. They will have a marketing team that arranges publicity and media opportunities.

If you self-published, it's all on you. Whatever you can afford will help. But there are also ways to promote freely online. Tell everybody you know about your book, why they and their friends might like it, where they can get it, etc.

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